It's an easy to read popular science book that is all about how our brains lead us into all sorts of errors and biases and distortions, and how those stupid brains generally get in the way of allowing us to make good decisions and do what we ought to do.
As I read the book I couldn't help thinking how the ideas in it applied to various aspects of sailing.
For example, as I have been putting some effort over the past few weeks trying to persuade people to come and sail RS Aeros at our club's regatta in June (15 boats registered now!) one chapter in particular made me question if I have been going about regatta promotion - and even the promotion of the RS Aero as a class - in the right way.
For me sailing is fun.
So I assume other people sail for fun.
So I have been telling everyone that our event will be a fun and friendly regatta, in the hope that this will motivate them to come.
But this book made me question whether this is the right way to go about it.
Sailors having fun
Not in an RS Aero
There was one section of the book which discusses some differences between "high achievers" and "low achievers" a concept which surely has some relevance to sailing. I think we all know a few in the former category - the club champions, the sailors who go off to national championships and do well. And we all know lots of people in the latter category - the vast unwashed masses of the rest of us who enjoy sailing around in the middle or bottom half of the fleet at our local clubs.
Apparently some researchers at the University of Florida performed some experiments which showed that what makes "high achievers" and "low achievers" tick are very different, and that the two groups need very different motivations to perform up to their potential. One experiment they did really caught my attention. When high and low achievers were told that a test of verbal proficiency was meant to be "fun" the high achievers actually did significantly worse on the task than the low achievers.
Huh? How could that be?
It reminded me of a conversation that my wife and I had a few weeks ago about one of my sailing friends who is definitely a "high achiever" in sailing. Big time high achiever.
"Does S. ever go out sailing just for fun?" Tillerwoman asked me.
I thought about it and realized that I had never seen him just going out for a blast around on the water for fun. It seems like every time we have sailed together he is either racing - or training for racing.
Another high achieving sailing friend told me this week that it had been "ages" since he went sailing just for fun.
Sailors having fun
Not at Massapoag YC
It made me think.
If somebody tells me a regatta is going to be "fun" it will make me more interested to go to it.
But maybe that word FUN actually turns some people off and makes them less likely to want to go to such an event?
More people having fun
Not at Massapoag YC
What do you think?
Is FUN a four letter word?